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Industry Engagement

Marci Freedman
No. 14
Co-Founder and CEO

Marci Freedman
No. 14
Co-Founder and CEO

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Marci Freedman co-founded No.14 in February 2012 after realizing that there was demand in the marketplace for early and established growth companies seeking lifestyle marketing and strategic brand advisement. No.14 helps create a unique awareness and sizzle through strategic alliances, celebrity partnerships and new business development opportunities. No.14 is a destination for consumer brands interested executing a talent strategy. Before starting No.14, Marci was the Executive Vice President at Revolate Holdings, where similarly she developed celebrity, athlete and strategic alliances for the investment portfolio.

Marci came to Revolate Holdings from Glacéau, where she was one of the first marketing employees. She spent eight years developing, executing and implementing national programs. She helped to define and build the vitaminwater and smartwater brands from the ground up. Marci was responsible for generating awareness among the brands through the development of a highly successful national sampling initiative. She also developed the brands celebrity and athlete partnerships which included hip-hop artist 50 Cent, Alicia Keys, New England Patriots Quarterback Tom Brady and NASCAR drivers Carl Edwards, Kasey Kahne and Juan Pablo Montoya. These initiatives enhanced and heightened the brand which led to the multi-billion dollar buyout by The Coca-Cola Company. Following the Coke acquisition, Marci also worked on Glacéau’s activation at the Vancouver 2010 Olympic Games. Prior to joining Glacéau, Marci worked in the entertainment group at Reebok International.

Marci currently sits on the advisory boards of Playvuu, Eat Pops, Prosper Technologies and Know Foods. Most recently, Marci has become a marketing consultant and advisor for Inscape, which is a new immersive meditation and relaxation experience in Flatiron.
 

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